Brighton-Best International named Jason Merchant as branch manager in Dallas.

“His dedication to customer satisfaction and meticulous attention to detail have distinguished him as the ideal choice for this pivotal role,” BBI stated on X.

Since 2015, Merchant has been director of eCommerce sales at Ironclad Performance Wear, which BBI acquired in 2017. Email: jmerchant@brightonbest.com

BBI is a master distributor and importer supplying 7,000 distributors through 32 locations in seven countries. Owned by Ta-Chen International, BBI is headquartered in Taiwan. Web: BrightonBest.com